Special Offers

How many barbells do I need? If you’re looking for a versatile lifting barbell for your home gym or for functional fitness workouts, this bar is mo...

How many barbells do I need? If you’re looking for a versatile lifting barbell for your home gym or for functional fitness workouts, this bar is mo...

Strong support for your next lift  Introducing our new Flex-Fit Belt. As an Olympic weightlifter or functional fitness athlete, you require a belt ...

Strong support for your next lift  Introducing our new Flex-Fit Belt. As an Olympic weightlifter or functional fitness athlete, you require a belt ...

Your Fold-Up Wall Gym  Train hard AND smart. But what to do when space is the limiting factor? Then it needs smart solutions to use the existing sp...

Riot Bumper Plates - ColouredThese plates are coated in urethane rather than rubber making them extremely durable and even more robust than ou...

Chrome Dumbbell Set: Classic sleek look A full set of dumbbells according to your needs. Choose from 1kg-10kg chrome dumbbell set or a 2.5kg-50kg c...

Riot Bumper Plates - ColouredThese plates are made from rubber and are extremely durable, robust and in conjunction with IWF colours. The plates w...

Build a solid back  Row’s in all their variations are a staple, when it comes to not only build a big back, but most importantly a back that can ha...

These Farmer's Walks can be loaded with as much weight as you like, onto Olympic pins. Perfect for grip training, and also fitness/conditioning, t...

Hybrid Atlas Stone Moulds by Rob Orlando are high quality moulds for making your own atlas stones Hybrid Atlas Stone Moulds by Rob Orlando are h...

Farmer's Walk Handles with Olympic (50 mm) pins. Weight each: approx. 6 kg Full length: 183 cm Sleeve length: 230 mm Handle diameter: 30 mm Hei...

Whether for a small home gym or larger training facility, the Kettlebell Attachment is an excellent solution for those looking to maximise storage ...

Whether for a small home gym or larger training facility, the Dumbbell Attachment is an excellent solution for those looking to maximise storage sp...

Wide toe box: Increase balance, stability – generate power Our toes are meant to be spread for optimal function. In most modern shoes, because of t...

Wide toe box: Increase balance, stability – generate power Our toes are meant to be spread for optimal function. In most modern shoes, because of t...

Wide toe box: Increase balance, stability – generate power Our toes are meant to be spread for optimal function. In most modern shoes, because of t...

Wide toe box: Increase balance, stability – generate power Our toes are meant to be spread for optimal function. In most modern shoes, because of t...

Wide toe box: Increase balance, stability – generate power Our toes are meant to be spread for optimal function. In most modern shoes, because of t...

Wide toe box: Increase balance, stability – generate power Our toes are meant to be spread for optimal function. In most modern shoes, because of t...

Notorious Lifters Gen 2 – The minimalist deadlift slipper-shoe  The Notorious Lifters deadlift slipper Gen 2 is the 2nd generation of the original ...

Notorious Lifters Gen 2 – The minimalist deadlift slipper-shoe  The Notorious Lifters deadlift slipper Gen 2 is the 2nd generation of the original ...

Notorious Lifters Gen 2 – The minimalist deadlift slipper-shoe  The Notorious Lifters deadlift slipper Gen 2 is the 2nd generation of the original ...

Slam Ball Stand, also suitable for storing Medicine/Wall balls. Complete with 9 ball holders, adjustable positions (shown on photo). Length: 87cm...

Whether for a small home gym or larger training facility, the Bumper Plate Attachment is an excellent solution for those looking to maximise storag...

PLEASE NOTE: - B-WARE: Product has minor cosmetic flaws, but is otherwise in perfect working condition. This Monkey Bar is ideal for using between...

PLEASE NOTE: - B-WARE: PRODUCT HAS MINOR SCRATCHES, BUT IS IN OTHERWISE PERFECT WORKING CONDITION.These days, kettlebells are easy to come by. Most...

Relieve pressure and ease back pain with our Strong(wo)man underbelt Specifically designed with strong(wo)men in mind, this underbelt provides an o...

The Hybrid 360 barbell brush is a modern take on traditional barbell brush design. Constructed with an extremely flexible grip for easy handling, ...

The Hybrid 360 barbell brush is a modern take on traditional barbell brush design. Constructed with an extremely flexible grip for easy handling, t...

Portable and adjustable gymnastic rings allow you to get total upper body workouts with exercises such as dips, iron-cross, push-ups, pull-ups and ...

Do you snatch? This design shows the beauty of the lift as a sequence. Printed on a good quality cotton fitting shirt. .

Our versatile training mat is made from high density TPE foam with textured grip on both sides. Featuring 6mm thick padding it provides non-slip st...

Long lasting bottle of smelling salts. Screw the top off and be careful because Nose Tork is very potent. * Used by many powerlifters as a psychin...

Strength Shop Solid Peanut Massage tool, shaped to target spinal erectors. Unlike our original peanut, this is made from the same material as lacr...

Relieve tight and sore muscles The Peanut Massage Tool is a variation of the standard foam roller. The double ball roller is comfortable to use lyi...

Rubber coating for noise reduction Coated with black rubber, these cast iron change plates won’t wear off over time. They not only look neat, but t...

The Massage Stick is a perfect tool for self massage.Ideal for pre/post training: Helps reduce aches, and loosen tight/knotted muscles.